https://www.youtube.com/watch?v=foyufD52aog Aladdin (2019) Trailer Last Thursday, on May 24th, Disney released a “new” live-action film– Aladdin. Starring Will Smith (Genie), alongside up-and-coming actors Mena Massoud (Aladdin) and Naomi Scott (Princess Jasmine), the classic Disney film has brought in a whopping $113M over Memorial Day Weekend alone; however, as impressive as the numbers are, the film … Continue reading Aladdin 2.0
Conscious Consumption at Disneyland Park
La Break Bakery located in Downtown Disney Everyone knows Disneyland to have some of the best food offered at American amusement parks. Ranging from the famous “Dole Whip Float” all the way to a giant chicken leg, guests know that a visit to any Disney park will almost always inevitably end up in some sort … Continue reading Conscious Consumption at Disneyland Park
The Disney Defense
"I'm kind of a lefty, New York City, Manhattan, pointy-headed intellectual type. Those are the people who hate Disney and think it's the worst thing on Earth, and that's where I probably would be if I weren't actually related to it.Abigail Disney Abigail Disney The well-known granddaughter of Walt Disney Co. co-founder Roy E. Disney, … Continue reading The Disney Defense
How to Understand the Deal Between Disney and Hulu
https://adage.com/article/news/comcast-talks-sell-its-30-percent-hulu-stake-disney/2166531 On Tuesday May 14, Comcast and The Walt Disney Company jointly announced that Disney will gain full control of the popular streaming service known as Hulu. The Walt Disney Co. had been a part of the creation of the subscription video and streaming service back in 2007, but it wasn’t until twelve years later … Continue reading How to Understand the Deal Between Disney and Hulu
Walt Disney World: After Hours
Magic Kingdom Park at Walt Disney World As if the most magical place on earth couldn't get any better, The Walt Disney Company is bringing back their exclusive park hours after closing, known as Disney After Hours starting in May this spring– for a steep price, of course. Guests who purchase a ticket for Disney … Continue reading Walt Disney World: After Hours
Most Magical Place on Earth: Measles Edition
http://goodfellamedia.com/2015/01/a-measles-outbreak-has-been-traced-back-to-disney.html Measles. The deadly disease we’ve all unfortunately been hearing and talking about more than we’d like to. Recently, there’s been an increase in discussion more specifically about the possible vaccinations available for highly contagious diseases such as the measles. One of the most prominent cases of measles outbreak in the United States began in … Continue reading Most Magical Place on Earth: Measles Edition
Avengers: Endgame– Marvel’s Marketing Masterpiece
As our fan universe expands with new characters and stories, so has our audience. We’ve grown beyond our target audience of traditional fanboys; now it’s millennials, it’s teens, it’s multicultural and families. We look for partnerships that honor and celebrate in each of these.Mindy Hamilton, SVP of Partnership Marketing, Walt Disney Company Don't worry, this … Continue reading Avengers: Endgame– Marvel’s Marketing Masterpiece
Preserving our Planet: A Deeper Dive into Disney’s CSR
When it comes to corporate social responsibility, The Walt Disney Company consistently lands itself a spot on the top rankings for companies with the most reputable CSR records. In 2009, The Walt Disney Company was named the #1 leader in Corporate Social Responsibility according to the Boston College Center for Corporate Citizenship and Reputation Institute. … Continue reading Preserving our Planet: A Deeper Dive into Disney’s CSR
Disney Donates
The Walt Disney Company has maintained its good reputation for many different reasons. The most notable reason, and commonly referred to as the favorite reason, is because of its everlasting sense "magic" and ability to make almost anyone feel a bit of joy inside. Another reason that often goes unnoticed to the general public is … Continue reading Disney Donates
The Famous Float
For as long as I can recall, the delicious smells from food carts that lingered throughout the enchanting park had always been one of my favorite parts about visiting Disneyland– besides actually eating the food. Whether that meant purchasing a mickey head shaped chocolate ice cream bar on the way from one ride to another, … Continue reading The Famous Float










